Books & Publications

Ideas matter. Clarity matters more.

Richard Stutely’s books have helped executives, entrepreneurs, investors, business owners and students around the world better understand business, finance and economics.

Throughout his career, Richard Stutely has been fascinated by a simple challenge: how do you take a complex subject and make it understandable, practical and useful?

That question has shaped much of his work as an adviser, economist, entrepreneur and author. It has also led to several internationally successful business books.

The Definitive Business Plan cover
The Definitive Guide to Business Finance cover
The Economist Guide to Economic Indicators cover
The Economist Numbers Guide cover
Business Start Up in a Box cover
The Definitive Business Plan cover

Financial Times / Prentice Hall

The Definitive Business Plan

Widely regarded as one of the leading practical guides to business planning, this book has helped entrepreneurs, managers and business owners develop clearer strategies, stronger plans and more effective funding proposals.

“Planning and delivery, not simplified but easy to read.”

Jonathan Morris, CEO, Wireless Idea Ltd
The Definitive Guide to Business Finance cover

Financial Times / Prentice Hall

The Definitive Guide to Business Finance

A practical guide to understanding finance from a management perspective, helping readers make better business decisions without requiring a specialist financial background.

“A powerful tool for anyone involved with practical financial management issues.”

Simon Rogers, senior consultant in a Big Four global professional services firm
The Economist Guide to Economic Indicators cover

The Economist Books / Bloomberg Press

The Economist Guide to Economic Indicators

A guide to understanding the economic statistics that influence governments, markets, investors and businesses around the world.

“Refreshingly jargon free.”

Reader review
The Economist Numbers Guide cover

The Economist Books / Bloomberg Press

The Economist Numbers Guide

A practical guide to understanding and interpreting numbers, statistics and quantitative information in everyday business and economic life.

“A really good guide through all the mathematics you will need in normal business life.”

Reader review

Books that travel

From entrepreneurs to MBA classrooms

Richard's books are used by entrepreneurs, executives, universities and MBA business schools internationally.

Richard has lectured MBA students from the University of London and the University of Western Australia, reinforcing the same principle that runs through much of his work:

Complex subjects become valuable only when people can understand and apply them.

Writing

Writing as a tool for thinking

Richard has never viewed writing as simply a publishing activity.

For him, writing is a way of organizing ideas, testing assumptions and creating clarity.

The same principles that help create a successful business plan often help create a successful book:

  • Clear thinking
  • Logical structure
  • Effective communication
  • Practical application

Whether the result is a business strategy, governance guide, board paper or book, the underlying challenge is often remarkably similar.

Bring order to complexity.

Thought leadership

Books, articles and ideas

In addition to his own publications, Richard has worked with entrepreneurs, executives and subject-matter experts to develop books, articles and thought-leadership content.

Many of these projects begin with expertise, experience or ideas that deserve a wider audience but have not yet been organized into a coherent message.

Richard's role is not simply to write. It is to help clarify ideas, identify key messages and create content that informs, influences and endures.

Beyond the books

Different formats. Same objective.

Over the years, Richard has also contributed to business plans, investment memoranda, governance guides, strategic reports, policy documents, articles and presentations across a wide range of industries and organizations.

While the formats differ, the objective remains unchanged.

  • Help people understand complex issues.
  • Communicate important ideas clearly.
  • Create practical value.

Richard's working principles

Complex ideas only create value when people understand them.
Clarity is often more valuable than complexity.
A good plan is valuable. Successful implementation is better.
People are more likely to support an idea they understand, trust and believe can be executed.

A conversation rather than a pitch

Interested in developing a book or thought leadership project?

Richard occasionally works with entrepreneurs, executives and experts who wish to develop a book, guide or thought-leadership project. Such engagements are undertaken selectively.

Contact Richard